
CEO Graze
Graze is the UK’s number one healthy snack brand, achieving sales across both its direct to consumer and retail business’ in excess of $100m. Along the way it has also built the world’s fastest, most accurate snack weighing machine, gathered half a billion consumer snack ratings and designed a box-folding robot which can fold cardboard in 16 different ways.
Within this time Anthony has been responsible for taking the business to the US and achieving a $32m run rate in the first year, launching the brand into retail and securing distribution in over 40,000 stores, as well as leading the sale of the business first to private equity group Carlyle in 2012 and then to leading global consumer group Unilever earlier this year.
Previously, Anthony held various roles at the smoothie business Innocent Drinks, including being in charge of knitting the miniature bobble hats for their bottles.